Karen Wallace

Affiliation: Executive Vice President of Marketing, Associated Industries of Massachusetts
Current term: Sep. 2023 - Aug. 2026
Board member since: 2023

Karen Wallace is an accomplished strategic business leader with experience in the financial services, higher education, arts, and non-profit sectors. She is currently the Executive Vice President of Marketing for Associated Industries of Massachusetts (AIM), the Commonwealths’ premiere business trade organization.  

Prior to her role at AIM, Karen ran her own marketing consulting firm where she worked with such clients as Northeastern University and the Isabella Stewart Gardner Museum. She also spent 20+ years leading highly effective teams at Fidelity Investments in B2B, B2C, and corporate marketing environments developing business strategy, and executing award winning campaigns. Her last role was Senior Vice President of Communications and Branding. 

Karen is personally passionate about all things related to economic inclusion and financial literacy. As a result, in addition to leading AIM’s marketing function, she has a primary role in the operations of AIM’s supplier diversity initiative; AIM Business Connect. She also has run financial literacy programs in the Boston faith-based community. 

Karen holds a BS, and MBA, from Simmons University, as well as certificates from Tuck School of Business and MIT Sloan School of Management. She is the Vice Chair of the Board of Directors for the Boston Children’s Chorus, an organization that leverages the power of music to connect diverse communities and inspire social inquiry. She is also a member of the National Black MBA Association and Alpha Kappa Alpha Sorority Inc.